Marblehead has one of the most diverse communities in terms of styles of homes. At Generating Media we have been fortunate to travel the world to photograph and video properties. When we’re contacted by a real estate agent looking to list a property in Marblehead, we never know what challenges we might be facing. The architectural styles, designs, layouts, features, and neighborhoods vary so greatly. There seems to be a type of home that fits anyone’s requirements. Timing is everything as you may find the perfect home, but never know when it might go up for sale. This is where a local “in-the-know” real estate agent can come in handy. By the time it is posted on Zillow.com, it may be too late.

Marblehead, MA Real Estate

In some towns in the developments, it is hard for us to distinguish one house from another. We have to believe it is more common than we might think of an owner pulling into the wrong driveway. The developers often build homes with basically the same controlled layouts, colors, and designs. This might work for many owners, but for potential buyers that are looking for unique often one of kind homes, Marblehead will not disappoint.

Many roads and neighborhoods have developed their own personalities and spirits. As you drive around the town your imagination will take you on an adventure. Every winding turn will surprise you with something totally unexpected. Some properties are sandwiched close to each other and you wonder how cars can even fit down the roads never mind find a place to park. Amazing homes are built hugging the coastline fighting for a view of Marblehead Harbor or the ocean. Sections of a region called “Old Town” have properties with their original owner’s names posted outside with the year they were built. If you look closely, the plaque often describes the occupation of the owner.

Must-Have Features

We have found that potential buyers generally have a defined list of “must-haves” when looking to buy a home. The trend we’re seeing is more and more potential buyers are looking for homes that have personalities and character rather than some homogenized home with very little imagination. Marblehead is not filled with homes that are nothing more than boxes with roofs, granite countertops, and stainless steel appliances. The rooflines, angles, floor plans, and features are often unique, but this is what many have found makes a house a home.

No matter what the season is you will find general contractors all around town making changes to existing homes. It is a never-ending cycle as so many homes were built many years ago. This makes great opportunities for mixing the old with the new. In some cases, the homes are purchased and taken down and replaced with a totally new one. This is because it is rare to find an empty lot.

Creating an Emotional Connection to a Home

Our goal at Generating Media is to publish photographs and videos to provide an emotional connection to the property. The most effective way we have found to do this is to publish interior, exterior, and aerial photographs/videos of the property and neighborhood. Our videos include options of walk-through, voice-over, and actual personal spokesperson. By adding all of these elements provides tremendous insight to help match up the “best fitting” property with a new owner.

It is a great deal of fun to photograph some of the amazing properties in Marblehead. If you would like to discuss the possibilities of how we would suggest creating a promotional strategy as to how to best position a home in the real estate market today, contact us.